You’ve done it, and you couldn’t be happier: you’ve supercharged your business with a vanity phone number from David Ashley. Now it’s time to gear up and get ready for the fundamental changes your business might soon experience. First, let’s take a look at what you’ve just done to prepare your business for that next level of growth. Then, we’ll look at some action steps you can take to facilitate that growth in your business.
What You’ve Done to Prepare for Growth
When you first investigated toll free vanity numbers, perhaps you were excited by the success stories you read about: 1-800-FLOWERS, 1-800-GOT-JUNK; exciting companies that now enjoy profitable success thanks to cunning use of toll free vanity numbers. You’ve just done the same thing, setting your business up for success in several key areas.
Simplified Your Contact Info – In the past, one of the key advantages of the vanity phone number was that it offered customers a free phone call. While that benefit is being somewhat marginalized with the proliferation of cellular phones, it is certainly not eliminated. One of the key benefits of toll free vanity numbers, however, is that they simplify contact information, taking a complex series of numbers and turning them into an easy to remember phoneword.
You’ve Made Your Business More Accessible – By adding a vanity phone number to your arsenal of marketing tools, you’ve made your business more accessible: you’ve simplified the manner in which potential customers may get a hold of you.
You’ve Made Your Business More Memorable – Toll free vanity numbers may be one of the most effective marketing tools you will ever have: they make your business memorable. They make your business cards, your billboards, your television ads more effective. Every weapon in your marketing toolkit just got sharper.
How You Can Facilitate Growth
Now that you understand the power of your vanity phone number, it’s time to integrate it into your business arsenal. As you gear up for business growth, you should prepare to market your vanity phone number. You must prepare your employees and other work personnel so they can maintain that 800 number’s effectiveness. You must also utilize that number to communicate your business availability, maximizing your business’s effectiveness.
Market Your Vanity Phone Number – As stated above, every marketing tool in your tool kit just got a lot sharper and more effective. It’s now time to rebrand, making sure every customer and potential customer knows your new contact information. Do whatever you reasonably can to get the message out, whether through radio, television, your local newspaper, or the web.
Prepare Work Personnel – Toll free vanity numbers won’t do you any good if they’re not functioning as a part of your business. Whether you’ve installed an automated system, or you’re the only one on the phone, you need to prepare to make sure that there’s a voice on your end of the line that best represents your business, and can communicate your product or service.
Communicate Your Availability – One of the key aspects of maintaining your vanity phone number is communicating your business availability. Remember that, from a public relations perspective, you must communicate early, often, and clearly. If you’re unavailable, make sure that somehow those toll free vanity numbers keep your business accessible to every opportunity that comes your way.
You want your business to grow. You’ve made the right move by purchasing a vanity phone number from David Ashley. Now it’s time to harness the power of that number and gear up for growth. Market your vanity phone number. Prepare your employees to best communicate your product or service over that number. Communicate your availability. Enjoy incredible growth in your business.